This much needed and insightful program combines College Coaching techniques with cutting edge tools that deliver real solutions for today’s collegiate Coach.  A 20-year veteran college coach, Rod Olson humorously examines the challenges college coaches face in the 21st Century, including how to deal with the ever-changing challenges of motivational style and even the much more involved parents in today’s world.   He also teaches how Coaches can utilize 5 simple principles to connect and motivate today’s athlete in order to maximize performance.  You and your staff will walk away with multiple tools to help you create a culture where your coaches understand how to motivate today’s athlete by demanding excellence through the ability to capture the athlete’s heart!